Terms of use
Last updated: Septempber 2025
TERMS & CONDITIONS
Last updated: May 21, 2026
These Terms & Conditions (the "Terms") govern use of the SHIRE
platform, operated by Shire, Inc. ("Shire," "SHIRE," "we," "us," or
"our"). Please read them carefully. If you do not agree, do not use
the platform.
Who these Terms apply to
SHIRE is used by two distinct groups of people, and these Terms apply
to each in a different way:
Restaurant operators and staff
By creating an account, accessing, or using SHIRE on behalf of a
restaurant, you agree to these Terms in full. If you are accepting on
behalf of a business, you represent that you have authority to bind
that business. Restaurant operators are responsible for ensuring their
staff comply with these Terms when using the platform.
Guests and diners
If you are a guest interacting with a SHIRE-powered restaurant (for
example, by making a reservation or joining a waitlist), your
acceptance is limited to the SMS Terms and the Privacy Policy. By
providing your phone number to a SHIRE-powered restaurant, you agree
to receive the transactional SMS messages described in the SMS Terms
below. You are not entering into the broader SaaS agreement that
applies to restaurant operators.
The Service
SHIRE is a software platform that helps restaurants manage
reservations, waitlists, scheduling, and communications with guests
and staff. SHIRE provides the platform — the dining relationship is
between the guest and the restaurant. Shire is not a party to any
reservation, transaction, or service provided by a restaurant.
Accounts
Restaurant operators are responsible for the accuracy of the
information they provide and for safeguarding their account
credentials.Operators are responsible for managing access for their staff,
including adding and removing users.You must promptly notify us of any unauthorized use of your account
or any other suspected breach of security.
SMS Terms
▎ SMS at a glance — By providing your phone number to a SHIRE-powered
▎ restaurant, you agree to receive transactional text messages from
▎ that restaurant via SHIRE. You can reply STOP at any time to
▎ unsubscribe, or HELP for assistance. Message and data rates may
▎ apply. Message frequency varies.
Opt-in
Guests opt in to receive SMS messages by entering their phone number
when making a reservation, joining a waitlist, or communicating with a
SHIRE-powered restaurant. The booking and waitlist forms disclose
that by providing a phone number, the guest agrees to receive
transactional SMS messages.
What you'll receive
Reservation confirmations, changes, and reminders
Waitlist position updates
Table-ready notifications
Replies from restaurant staff
We do not send marketing or promotional SMS without separate, explicit
consent.
Frequency, rates, and carrier disclaimer
Message frequency varies based on reservation and waitlist activity.
Message and data rates may apply according to your mobile carrier's
plan. Carriers are not liable for delayed or undelivered messages.
How to opt out
Reply STOP to any SMS message to unsubscribe. Reply HELP for
assistance, or contact founders@shireintelligence.com.
Sharing of SMS consent
SMS consent is not shared with third parties or affiliates for their
own marketing purposes. See the Privacy Policy for details on how SMS
data is used and shared.
Acceptable use
When using SHIRE, you agree not to:
Use the platform to send unlawful, harassing, deceptive, or abusive
content.Use SHIRE's messaging features to send marketing or promotional
content to guests without their separate, explicit consent.Attempt to reverse engineer, decompile, scrape, or interfere with
the platform or its infrastructure.Access the platform other than through interfaces we provide.
Use the platform in any way that violates applicable law or carrier
requirements (including CTIA, TCPA, and A2P 10DLC rules for SMS).
Intellectual property
The SHIRE platform, including its software, design, brand, and
content, is owned by Shire, Inc. and is protected by intellectual
property laws. Restaurant operators retain ownership of the
operational data they upload to SHIRE. Operators grant Shire a limited
license to host, process, and display that data as needed to operate
the platform.
Termination
Restaurant operators may stop using SHIRE at any time by contacting
us. We may suspend or terminate access to the platform if you
materially breach these Terms or if continued provision would expose
us to legal or carrier-compliance risk. On termination, certain
provisions of these Terms survive, including intellectual property,
disclaimers, limitation of liability, and dispute resolution.
Disclaimers
SHIRE is provided "AS IS" and "AS AVAILABLE," without warranties of
any kind, whether express or implied, including warranties of
merchantability, fitness for a particular purpose, non-infringement,
or uninterrupted operation. We do not warrant that the platform will
be error-free or that SMS messages will always be delivered on time.
Carriers are not liable for delayed or undelivered messages.
Limitation of liability

